2012 was filled with stories of how professionals using the wrong media choices crippled their careers, such as: The Whirlpool KitchenAid employee who accidentally used the corporate Twitter account instead of his personal Twitter account to send a tasteless joke about President Obama’s grandmother that went viral.  Oops, there went his job…and try getting another [...]

Computers: Go Back to the Desk! I quit blogging awhile back because it was too cumbersome, time-consuming, and unprofitable…so why am I back? Thanks to the “phablet”/tablet and other ongoing technological advances, I can finally have a direct conversation with my target audience, who is now actually online and buying products/services/information. The world has changed. [...]